Internet time machine / 2010

2010, kept in the archive.

Backdrop

The Internet in 2010

Steve Jobs holding the first iPad.

Year reference

The iPad arrives

Touch-first browsing became a new kind of computing.

Source: Matt Buchanan via Wikimedia Commons
  • Instagram launched as smartphones made taking, filtering, and sharing a photo nearly frictionless.
  • Mobile apps and social feeds were beginning to decide what people saw first, before the browser or bookmark list.
Read Pew’s web-history timeline

Archive order

Archive picks

01

The Old Spice Man video preview

Video · Surreal commercial turned internet event

The Old Spice Man

Look at your man. Now back at me. Now look at the internet trying to keep up.

advertisingyoutubetwitter
Archive score93

02

Epic Rap Battles of History video preview

Video · YouTube comedy music series

Epic Rap Battles of History

Historical figures, fictional characters, a beat, and the question every comment section wanted to answer: who won?

youtubecomedymusic
Archive score92

03

Double Rainbow video preview

Video · Viral home video

Double Rainbow

“What does it mean?”

youtubehome videoquote
Archive score91

04

Andrea Feczko seated with two other performers in The Key of Awesome’s Glitter Puke parody

Video · YouTube pop-song parody

Glitter Puke

A Ke$ha parody turned one very messy pop persona into a 2010 YouTube staple.

youtubecomedy musicparody
Archive score91

05

Pee-wee Gets An iPad! video preview

Video · Timely character-comedy technology parody

Pee-wee Gets An iPad!

Pee-wee got an iPad before the public could—and immediately discovered it worked best as a drink tray.

pee wee hermanfunny or dieipad
Archive score90